Category Archives: Marketing
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Facts about the history of Internet Marketing
Posted on May 9, 2013 by admin in MarketingTweetDid you know that…….. Google’s first ever tweet was sent in 2009. It was binary code for “I’m Feeling Lucky”, which is the button next to the search button on Google (source:OMGFacts). The commercial “1984” launched the Apple Macintosh computer during the Super Bowl. It was directed by Ridley Scott and a great example of [...]
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Looking to improve your social media campaigns? Climb the “Vine”
Posted on April 25, 2013 by admin in automotive, ebusiness, Marketing, social mediaTweetLooking for a new way to share video and climb the “Vine” to improve your Social Media Campaigns? In January of 2012, Twitter, the world’s fastest growing social media platform released a new mobile application tat allows you to create short, precise, video messages between brands and their followers. This video content will prove to [...]
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Car Dealers and the Internet
Posted on March 19, 2013 by Kevin in automotive, ebusiness, MarketingTweet“Car Dealers and the Internet – they just aren’t getting it”, or “How Can Car Dealers Improve Their Websites” WOW! Warning, this article may hurt some of you but it’s about time someone was honest with you. Maybe people have been honest with you about this in the past and you just don’t care. Either [...]
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Toyota and Lexus,Top on JD Study
Posted on February 18, 2013 by admin in automotive, ebusiness, MarketingTweetToyota and Lexus brand topped the charts again in J.D. Power’s vehicle dependability study while Ram climbed into the top 10. The automaker’s Lexus brand ranked first and Toyota was tied with Lincoln for third in the study which had measured problems owners report in their 2010 model-year cars after three years of ownership. Porsche [...]
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Superbowl Ads saw HUGE increases in online search
Posted on February 5, 2013 by admin in automotive, ebusiness, Marketing, social mediaTweetEvery car manufacturer that advertised during the big game this year saw a large increase in traffic to their websites and on Autotrader.com. The increase on online searches to autotrader.com and to the manufacturer websites. On average, vehicles that were advertised during the game saw a 245% increase* in search activity on Autotrader during the [...]
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Should I Hire A Dedicated Digital Marketing Manager For My Automotive Dealership?
Posted on March 28, 2011 by Kevin in automotive, ebusiness, Marketing, Process ManagementTweet We’ve all heard the numbers. 80% of all automotive shoppers start their research on-line. Dealers typically close 13% of their true internet leads Gross profit for these internet leads is at or above store average Sure your Internet Manager makes sure the website is current, keeps current in social for the dealership to some [...]
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Google Pagerank and You – What is Google Pagerank
Posted on March 3, 2011 by Kevin in automotive, ebusiness, Google, Marketing, Pagerank, social mediaTweet What is Google Pagerank? Pagerank is one of the many variables Google will use in their algorithm for a search results page (SERP). Basically its a classification system Google uses to rate how important any given URL is at any given time. A sites Pagerank is the end result of all the number crunching [...]
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Social Media – Why a Facebook Page vs. Facebook Profile for Business
Posted on February 4, 2011 by Kevin in ebusiness, Marketing, social mediaTweet We often hear the question “Why should I create a Facebook “page” versus just creating a separate personal Facebook account? Its so much easier to just do that.” A Facebook page is distinctly different from a Facebook account. Anyone can view your page. Users do not have to LIKE or become a friend to [...]
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